Vice President, Marketing

Client Service & Strategy – Senior Living

As Vice President, Client Service & Strategy at ndm, you will be responsible for achieving our Senior Living client’s marketing objectives and you will be responsible for overall client health. You’ll lead your internal team to deliver on clients’ goals, objectives, and strategic direction, working closely with the Director, Client Service & Strategy to foster a culture of growth and development within the team. 

Responsibilities:

  • Manage Senior Living Client portfolio and manage a team of 10+
  • Lead and inspire the team through strategic consultation and the delivery of quality, timely project work
  • Lead and inspire Client Service & Strategy teams through strategic consultation and the delivery of quality, timely project work
  • Establish yourself as a thought leader for the company and as a senior living expert
  • Drive and execute business goals, including achieving customer success, strengthening of client brands, profitability, and achieve revenue goals
  • Develop valuable partnerships by providing strategic support and actionable insights driving client ROI, and effectively guiding strategies and programs from ideation through planning, evaluation, and implementation
  • Cultivate relationships that include Exec-Level and business counterparts to ensure the growth of the client relationships and lead occupancy analytics/data insight transformational opportunities
  • Strategically manage cross-functional relationships with leaders throughout the company to implement solutions that advance the client experience
  • Occasional travel for client meetings and relevant conferences
  • Perform other duties, as assigned.
 

Additional Qualifications:

  • Bachelor’s degree in marketing, advertising, journalism, business, communications or related field
  • 12-15+ years of relevant experience or previous agency experience
  • Senior living experience highly preferred
  • Self-sufficient and self-motivated with the ability to independently manage client communities
  • Extensive integrated omnichannel advertising experience
  • Proven track record of developing strong client relationships
 
Skills and Knowledge:
 
  • Microsoft Suite (required)
  • Wrike (preferred)
  • Excellent written and verbal communication skills 
  • Highly organized with a keen attention to detail
  • Ability to work in a fast-paced, deadline-driven team environment while managing multiple projects simultaneously
  • Strong people skills to navigate a range of personalities
  • Ability to build strategic client relationships and partnerships
  • Strong leadership skills (developing others, building a successful team, leadership disposition)
  • Strong business acumen
  • Ability to be decisive and make things happen
  • Ability to drive results

 

Benefits:

  • $150,000 – $185,000/year
  • Generous PTO plan and paid sick time off
  • 11 paid holidays a year
  • Medical/dental/vision insurance
  • 401(k)

 

Who We Are 

ndm is a full-service marketing agency that specializes in the healthcare and senior living industries. With a vision to transform these industries through insightful and powerful marketing, the team behind ndm provides advanced and innovative solutions to help our partners evolve and connect with their communities.  

To apply to this job email: careers@wearendm.com

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Sarah Dodge

Sarah joined the ndm team in April 2023 and brings with her 15 years of experience in marketing automation. Prior to ndm, she owned and operated a number of successful marketing automation programs in the senior living, travel and hospitality and health-tech industries. 

Throughout her career, Sarah honed her skills with various marketing automation tools and strategies to streamline and optimize marketing campaigns across channels for maximum impact and ROI. Her expertise in marketing automation has enabled her to design and execute successful lead management and lead nurturing workflows across the buyer’s journey, ultimately shortening the sales cycle. She also leverages data to enhance storytelling, identify trends, measure performance and refine marketing automation strategies.